Mynt Productions provides specialised web design Johannesburg services to produce online branding that is professional, aesthetically pleasing and revenue generating. We sometimes find that our clients are very busy and do not always have the time to invest in planning the website build or redesign. We have compiled this guide for first-timers who need some input on how to build an effective, lead generating website cost-effectively.
Find A Look For What You Want
It is all well and good to be able to deliver a brief but if you don’t know what you want, it is difficult for the designer to match the expectations. If you are having trouble visualising what you would like your site to look like spend a morning just looking at websites.
Scour the Internet for eye-catching themes and templates and record your results. Once you are done take a look at your shortlist and decide which web design Johannesburg features appeal to you. The idea is not to copycat, it’s to give a more direct brief for the creative team to match.
Use Colours For Accents
While you do want certain elements of the site to stand out, colour is sometimes best used conservatively. You will need to find the balance with colours to be able to create contrasts. Some web design Johannesburg uses muted background colours that are easy on the eye and then use stark contrasts to highlight the calls to action.
A bright white background makes text easier to read.
Go Easy On The Fonts
Too many fonts on a web page are distracting and they can take the focus away from your product. And given the short attention span of your user, this is not always going to help you convert a lead.
In fact, minimalism is one of the most important tips to remember when designing a new site. Because there is so much technology at your disposal it’s easy to be tempted to throw it all in, but be selective and only use what you need to support or communicate your message.
Sometimes it is best to scale everything back and give your user a bit of breathing space.
Don’t Underestimate The Value Of Symmetry
Symmetry on web design Johannesburg creates order and delivers a more professional, polished impression. Balanced layouts are less cluttered and can also help to deliver the breathing space mentioned above.
Mynt | Specialist Web Design Johannesburg
Contact our Johannesburg office for more details.
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